Google, launched yesterday its newest and most speculated about tool: Google Base.

In essence, Google Base is a powerful and highly scalable database for submission of publicly shareable structured data. It is also a way for Google to let anyone upload information to Google databases.

As Rafat Ali correctly statedthis is the first major in-house effort by Google that allows self-selection and direct input“.

The only other ways to submit information to Google include to this day only Google Video, Google Print, and Google Sitemaps.

Google Base is a place where you can easily submit all types of online and offline content that Google will host and make searchable online. You can describe any item you post with attributes, which will help people find it when they search Google Base. In fact, based on the relevance of your items, they may also be included in the main Google search index and other Google products like Froogle, Google Base and Google Local.

But, what is so unique about Google Base?

Google Base enables you to add attributes that better describe your content so that users can easily find it. The more popular specific attributes become, the more often Google will utilize them as suggested options during information input. Similarly, items that become more popular will show up as suggested item types in the “Choose an existing item type” drop down menu.

So, in his own way also Google is playing the “tag” game, with a bottom-up folksonomy system that is all user-defined.

To be noted is the fact that information items submitted to Google Base may show up within standard Google Search results as well as within Froogle, or Google Local.

Want more details? Here is everything you need to know about Google Base:
RSS Feeds Submission To Google: Google Base Is Here!