After the failed Seinfeld-Gates advertisements, Microsoft has changed gears and is now doing what can be called ‘Are you a PC?’ ads on television. Basically the ads feature people from all walks of life stating they are a PC, which one could guess means that they use a PC. But is Microsoft skipping the important message?
Originally the Ads were to target the Apple vs PC guy ads that have been running for the past year or so. Microsoft felt that they needed to step up to the plate and confront these anti-Vista ads. But one things is clear. None of these ads actually confront the Vista issues.
I look at it this way. If you are not into technology, a nerd, a geek a computer nut, you have no idea what the Microsoft ads even mean. Ask your neighbor if he or she is a PC. They may not understand what you are referring to. In contrast the Apple ads were direct and right to the point.
What do you think? Do he ads make sense to you?