Maybe Google is a little worried about Bing after all. Google now has a Explore Google Search page in which they describe what they do. They also have introductions to their staff as well as user stories. Google also takes an in depth view of what exactly their search engine can do like finding out air flight information, locating a restaurant, package tracking and much. much more. All of the things that most of us are aware of.
On their site Google states:
Search is at the heart of everything we do at Google. Our engineers work every day to solve the hardest search problems, and thus improve your online experience. Here’s a glimpse at what they do, the features they’ve built and the remarkable user stories that inspire our work.
On their engineer site they introduce the people that make Google search possible. At the reader site they share stories of how Google search has helped people solve problems they have had in their lives.
So what is the purpose of the Explore Google Search page? I believe Google is trying to show what they do and how well it competes against Bing. I wouldn’t be surprised if we didn’t start to see Google TV commercials coming our way.
What do you think? Should Google fear Bing and Microsoft? Have you switched to Bing?