At a time when the newspapers and other publishers are struggling to stay in business, the last thing the New York Times needed was an attack on their web site. But this is what apparently happened and the Times is warning visitings with this statement:

“Some readers have seen a pop-up box warning them about a virus and directing them to a site that claims to offer antivirus software. We believe this was generated by an unauthorized advertisement and are working to prevent the problem from recurring. If you see such a warning, we suggest that you not click on it. Instead, quit and restart your Web browser.”

In a recent article it also states that:

This attack vector also raises a trust issue, because while users are generally wary of content from unknown websites, some of them might fall for the scheme when it originates on a high profile one, like in New York Time’s case. “If you *ever* see a pop-up windows that arrives uninvited, telling you your PC is infected, ignore it, it is a scam,” concludes Rik Ferguson.

This does make one wonder how many more attacks other publishers will suffer. Some folks took exception when some publsihers seemed to threaten we consumers with paid for content.

What do you think?

Comments welcome.