Do we really need local listings through Bing? Well of course those who are using Bing need something along this line, just to keep up with Google. The real question is whether outsourcing the task to Localeze will be the best match.
On the surface, this article indicates that Localeze could very well prove to be a fantastic option for Microsoft’s search venture. Now the trick is to get enough people using Bing for it to matter.
I remain skeptical as to whether or not Bing’s efforts will show fruit in this localized instance. Not due to Localeze; rather the fact that Bing’s market share remains so small. Seriously, who in their right mind is going to stop using the world’s best search engine for something that has really remained largely unproven?