We are all familiar with the EULA [End User License Agreement], that we need to acknowledge before installing software. But how many of us actually read the agreement? Well it seems that one game company had some fun, when they included a selling of their soul agreement, in their license that some 7,500 people ignored or didn’t read. Later the company stated they were going to return the souls to their rightful owners.

In a recent article it also stated that:

“By placing an order via this Web site on the first day of the fourth month of the year 2010 Anno Domini, you agree to grant Us a non transferable option to claim, for now and for ever more, your immortal soul. Should We wish to exercise this option, you agree to surrender your immortal soul, and any claim you may have on it, within 5 (five) working days of receiving written notification from gamesation.co.uk or one of its duly authorised minions.”

The terms of service were updated on April Fool’s Day as a gag, but the retailer did so to make a very real point: No one reads the online terms and conditions of shopping, and companies are free to insert whatever language they want into the documents.

The company noted that it would not be enforcing the ownership rights, and planned to e-mail customers nullifying any claim on their soul.

So my question is this. Do you read the EULA? I know I don’t.

Comments welcome.

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