Google is just nailing it with local search lately. While they have blown it in some areas, clearly the local scene is not among these areas as I see improvements being added that make all the difference.
With Google expanding their local tags, we see users being able to find new value in their Google local searches.
The value to the small business, has to be the ability to offer up printable coupons, via Google queries. I mean, it’s a total win-win for all involved. But especially for the businesses being able to take advantage of the new options being added to Google local.