Verizon CEO Ivan Seidenberg told a Goldman’s media conference that cable TV is going to go the way of the landline phone. He further stated that consumers are getting ready to cut the cord and head on over to the Internet for their video entertainment. But this one statement really hit home:
The next generation of consumers won’t have any interest in paying for it.
“Young people are pretty smart. They’re not going to pay for something they don’t need to,” he said. “Over the top is going to be a pretty big issue for cable.”
So when will this happen? It is going to be a while before this happens but the hand writing is on the wall.
“We take the over the top issue with video very seriously,” he said. “I think cable has some life left in its model…but that it is going to get disintermediated over the next several years.”
Seidenberg’s argument is that over the top is a much bigger deal for cable guys like Comcast (CMCSA), who have an entire business built around the bundle, than it will be for his company, which is a relative newcomer to video. Theoretically, he’ll be be able to replace some video subscribers with subs who pay for robust broadband connections. But like it or not, it’s going to happen, he says.
I was recently at our daughters home and they have a new blu-ray player that streams video from various sources. In the morning after she fed her 2 year old, she fired up the blu-ray player and streamed cartoon video’s of her choosing. She was able to control the content and when she wanted to have her child watch it.
I believe that one day we will be getting the majority of our entertainment via the Internet including TV.