Are you tired of hearing about Empire Avenue? We certainly aren’t sick of this new social network that utilizes game mechanics to help you meet and connect with new and interesting people. Lately, everyone has been tweeting about Empire Avenue on Twitter. You may have tried it out and don’t see the point, or simply have other things to read about. Thankfully, you can block tweets about Empire Avenue, freeing up your Twitter stream for the tweets you really care about. Here’s how you can block tweets about Empire Avenue from your Twitter timeline:

Install the “Slipstream” extension for Chrome. When you sign in to Twitter from Chrome, you will see a new Hide link in each tweet, just like the one in the screenshot below:

block tweets about empire avenue

When you click the Hide button, it pulls up the Slipstream options. You define what specifically you want to silence. To block Empire Avenue tweets, hiding tweets containing “empireavenue” will likely silence most of the noise. You can either block all tweets containing the term, effectively removing Empire Avenue tweets from Twitter, or you can block individual users who talk about Empire Avenue a little too much.

This second option from Slipstream also comes in handy if you want to block specific information from individual Twitter users. For example, if you follow a rabid Empire Avenue user (I won’t name names), you can block all tweets mentioning Empire Avenue from that one Twitter account.

hide tweets about empire avenue from twitter

You will need to use the Web version of Twitter for this trick to work (so TweetDeck and HootSuite users may want to get familiar with using lists to filter out noise instead), but it may be worth it for your sanity. Slipstream comes in handy for other noisy situations too, like those people you follow who feel the need to tweet every 30 seconds from an event.