With the iPad mini, Apple hopes to create a strong presence in the budget tablet space alongside the Nexus 7 and Amazon Kindle Fire HD. At a price just above that of the base 7-inch tablet space, the iPad mini may indeed develop a strong presence in a market currently dominated by Android tablets.
Tim Cook announced that Apple had crossed the 100 million sale mark for its iPad line of products. He went on to note that more iPads had sold than any PC manufacturer had sold of their entire PC lineup. Not bad for a tablet that costs as much as a standard Windows PC.
On the surface, the iPad mini looks like a smaller version of the iPad 2. No Retina display or A6X processor is present in this release.
Here’s a look at what we now know about the iPad mini.
- Screen Size: 7.9″ (29.6 square inches)
- Resolution: 1024 x 768
- Processor: Dual-Core A5
- Wireless: 4G LTE / 802.11 a/b/g/n
- Camera(s): FaceTime HD Front-Facing / 5MP iSight
- Thickness: 7.2mm
- Weight: 0.68 lbs.
- Colors: Black and White
- Lightning Connector
- Battery: 10 Hours
- Wi-Fi – 16 GB $329 / 32 GB 429 / 64 GB $529
- Wi-Fi + Cellular – 16 GB $429 / 32 GB $559 / 64 GB $659
New Smart Covers were also unveiled, which provide a bit more protection than the standard cover offered for the larger iPad.
For the price, the iPad mini certainly provides a lot of value. Initially, the product appears to be a great choice for parents with kids who could use a tablet, but are reluctant to hand over a $500 piece of hardware.
Like its larger cousin, the iPad mini is still an iPad at heart. It doesn’t really introduce anything remarkably different to the line aside from a smaller size and price tag. Could it convince Android users to make the switch? Probably not any more than the iPhone 5.
The iPad mini is set to ship on November 2nd and can be ordered starting this Friday.