Have you ever thought about one of your social networking accounts and wished that you could make money by distributing advertisements through it? There are people who are totally against monetizing your followers and friends in this way, but in the end, the choice is yours. Depending on your profile and following, there are probably numerous advertisers who would like to distribute their messages through your network and pay you for the privilege to do so. Ad.ly lets Twitter and MySpace users test the waters and see what they think.
The process is actually pretty painless and fully transparent. Once you’ve created an account, you can begin to receive requests from advertisers. It’s important to mention that you’re in control of the messages that go out to your network. You can either accept or deny an ad, and if you choose to accept it, then it will be published and you’ll be paid. Not only do you get to approve the ads, but they’re also clearly marked as ads for full disclosure. Who said it doesn’t pay to be a social networker?
According to some people like Barry Diller, who operates some 30 Internet sites which make $1.5 billion, he thinks we will all be paying to view sites in 5 years. According to this man, the Internet is just “an accident of historical moment that will be corrected”. An accident? Historical moment? Corrected? By who?
According to one news article it states Barry Diller as saying:
“I absolutely believe the Internet is passing from its free days into a paid system. Inevitably, I promise you, it will be paid,” Diller said in a keynote discussion opening up the Advertising 2.0 conference held at his company’s futuristic glass building alongside the Hudson River in Manhattan. “Not every single thing, but anything of value. “
What was he going to say to a group of advertisers? The Internet will be a flop and advertising will fail?
What do you think? Will you pay for content on the Internet to make more money for some corporation that says that is the way it is going to be?
If you haven’t already noticed, everything on the Internet is becoming interactive. There are just so many possibilities online today that they can quickly become overwhelming. Of course, after some time passes, we end up wondering how we ever lived without some specific functionality. When it comes to online images, there really isn’t much that has changed lately. Sure, some entrepreneurs have tried to enhance what a simple image can do, but for the most part, images are images. With that said, how would you like to be able to click on specific items within a picture so that you could get more information and possibly purchase them? Pixazza makes all of this possible.
Check out some of the samples on the site to see how this works. This approach is a real winner for publishers, advertisers, and consumers. Publishers can easily integrate the functionality on their site with a little bit of code that enables product experts to do the real work and help them earn commissions, advertisers are able to get more exposure all over the Internet, and consumers are linked to what they like. Wouldn’t you say it’s about time that images experienced a transformation like this?
I received this email from Google on Thursday afternoon:
We understand that the recent economic turmoil has created a lot of uncertainty in the lives of AdSense publishers. During these difficult times, we’re continuing to invest in innovations that improve publisher monetization and advertiser value in the content network.
We’re focusing on further developing our product offerings and boosting ad performance for publishers. We recently announced advancements in AdSense for search and experiments to make ads more effective. We’re bringing DoubleClick technologies to AdSense publishers, and we’ll continue to launch new products and features. We’re also continuing to improve our offerings for AdWords advertisers, making it easier for them to target the Google content network. Features for advertisers, such as the new display ad builder, are designed to improve ad performance on AdSense publisher sites.
We’ll keep driving technological progress, but our best asset will always be our publisher partners. The strength of AdSense lies in the value of the content you bring to users and the quality of the sites you bring to advertisers. Our success is tied to yours. We look forward to partnering with you for the long term, and remain dedicated to helping you succeed.
Director AdSense Online Sales & Operations
1600 Amphitheatre Parkway
Mountain View, CA 94043
I never gave it much thought about the possibility that advertising could plummet, but this email from Google has started me thinking. How much will advertisers pull back?
What do you think? Are we all headed for a huge economic down turn that will affect advertising? Or will ads just continue as usual?