The hardest thing for any company to do in our current economic climate is to portray itself as a force for doing only good. The ‘no evil’ approach may have worked before the bubbles all busted, sending our economy and the world reeling from a cloud of evil and mistrust. Between the crooked affairs of most corporations in our country and a lack of confidence in our government officials, trying to portray yourself as a do no evil company is somewhat naive.
According to several news sources it appears that the only one that may benefit is Twitter itself and not anyone else. In one article it stated that:
One of the most important lessons I’ve learned in business, and am still learning, is to never trust anyone who says “you can trust me.” That’s a big red flag that they’re planning something really messed up in the near future. And likewise, a company shouldn’t be out there saying “don’t be evil” or “be a force for good.”
First because it’s basically impossible to balance a profit motive with a goodness motive. And in fact the nice thing about capitalism is that everyone acting in their own self interest tends to be good for everyone else, too, if appropriate government forces are put in place to stop monopolies, pollution, etc. Being a socialist is a great way to get laid in college but it’s no way to run a society.
And second because when people, or governments, or companies start talking about being a force for good, there’s a good chance that a serious amount of self righteousness is brewing behind the scenes. Everyone who fights a war thinks they have God on their side. And some of the most atrocious moments in history were done in the name of good.
I recall that in the movie Patton, one German officer mentioned that he wondered whose side God was on as the Allies spearheaded a drive toward Germany itself. This just showed how some people think, even when the rest of us know what is right and what is wrong.
How about a ‘don’t be stupid’ motto for a company? This might be a more honest approach, IMHO.
At first I thought this was just a fluke for one user, than this past weekend I received two more emails and requests for assistance for the same problem. The user has a ! marked over their AVG icon and receives an error that a .bin file is missing. Normally this can be repaired by reinstalling AVG and all usually is well. I also located this on a website that explains how to fix the error:
When updating AVG Anti-Virus v8.0, you may see the error “A .bin file is missing”, and the update does not install. Also, an exclamation (!) point appears on the AVG icon in the system tray.To resolve this issue:
- go to http://www.grisoft.com/ww.download-updat…
- make a directory on your desktop called AVG
- download AVI: 270.6.4
- download IAVI: / 1616
- move the dowloaded files to the directory you made called AVG
- launch AVG
- select tools -> update from directory
- select the directory called AVG where you put the downloads
AVG has also released an update to fix this as well, and the client software should be functioning fine if you have updated recently. However, if you still get the error, please follow the steps above to manually update your AVG client.
Hopefully this will fix the problem and all will be well. :-)
If you had this problem, let us know how you fixed it.
Google has an interesting business referral program in which they are looking for applicants to assist them in signing up business for inclusion on their Google Maps. Google is seeking Internet lovers who have a computer and a digital camera and who have an interest in picking up some extra cash in their spare time. On the Google site they explain the program as:
- Refer local businesses, get paid.
• Visit businesses in your area to discuss Google products, and submit key information about them to us.
• Get paid when we approve the information you’ve submitted, and again when the businesses verify that information.
- Benefit your community.
• Help local businesses attract new customers by adding their information to Maps.
• Make it easier for people in your community to find the goods and services they’re looking for.
- Be your own boss.
• Set your own hours and work as much as you want.
• The more businesses you refer, the more you’ll earn.
But before you get all excited and start to contemplate how you plan of spending your new found wealth, be aware that there is a wait list to enter the program. Also I would recommend that you read the FAQ’s and understand fully what the program entails.
If this venture seems right for you, go ahead and get your name on the waiting list. Google indicates that the program is going to be expanded, but no time frame is indicated.
PS If anyone is already involved in the program, please sure your experience[s] with us.