Social networks exist for people to be able to connect with each other and talk about common interests. While there is obviously an endless variety of topics that people discuss on social networks, one of the most popular ones involves entertainment, such as television shows. We talk about shows that we watch on television with our friends, so it’s only natural that those discussions would also be popular online. Miso has created a social network for TV, and if you’re in front of the television more than you’d like to admit, then it might be for you.

You just continue to watch TV like you always have been (tough job, eh?), but now you have a dedicated community of television connoisseurs that you can talk with. You can talk about the latest episode of your favorite show with other fans, share what you’re watching, follow shows, and even earn points and badges. Mobile apps also exist so that it’s even easier for you to just stay on the couch and be a part of Miso. Hey, can you grab me a soda while you’re up?

We Remember Jason Schippers

Jason Schippers was a young man who may have not been famous by any stretch of the imagination, but he had a thriving community all of his own. Originally from Des Moines, Iowa, Jason became ill a few months ago while living in Colorado. Doctors were stumped. They knew he didn’t have cancer. He wasn’t a smoker. But his lung was failing. Approximately a week ago, they did an exploratory surgery to try and find the cause of the problems. They ended up removing more than half of his lung right then and there. Even that wasn’t enough to save this amazing person. He was taken from this life on Sunday morning.

My brother Adam is one of the friends devastated by this loss. Adam and Jason met via Twitter, and Adam helped him get his job in Colorado through Twitter. Even after making the move west, Jason remained an active participant in the Des Moines Twitter universe. By all accounts, Schippers was one of those people whom everyone liked – and whose loss will never fully heal.

Since his death, the outpouring of support online has astounded Jason’s family. Within moments of his death, hundreds of people began blogging, tweeting, and posting words of support and love on Facebook. Three full days later, the words have not slowed down… they have grown in number as more people learn of the story and lend their comfort to the cause. His family is overwhelmed and comforted by the love people are showing them… most of whom never met Jason in person.

Dallas Moore was a long-time friend and business associate of Jason’s. “People are becoming the authors of their own lives,” says Moore, who owns Social Republick, a creative marketing and new media business. “Thanks to smart phones and iPads and Wi-Fi notebooks, we’re constantly connected no matter where we are. It’s possible to build and maintain multiple relationships simultaneously around the world. No geographical constraints. Jason met many of these people in real life.”

A Twitter memorial Twibbon has been created to honor this young man and the awesome life that he led. Even though you may not have known Jason Schippers, please consider showing your support for those he left behind in this world. It only takes a moment to add the simple ribbon to your current Twitter avatar.

For any of you who still don’t quite get social communities and what they really mean, you have only to read Jason’s story. The astonishing response to Jason’s death will open your eyes to the strong – and very REAL – connections that are made online every second of every day.

Twitter Ads Now Appearing in HootSuite Stream

Beginning today, Twitter will begin to place paid advertisements into the Twitter streams of users. This follows in addition to Twitter’s use of Promoted Tweets, which appears at the top of searches and is paid by the company using Twitter desiring prime and targeted placement on twitter.com.

However, the integration of advertising into a users’ Twitter stream does not require the user to be following the advertising company to see the ad-Tweet. It will be targeted, instead, and related to your interests as determined by the type of people you do follow and shared interests as determined by Twitter’s algorithm.  For example, if you follow several coffee brands and other twitter users interested in coffee, you will be targeted for coffee-related ads in your Twitter stream.

HootSuite Twitter In Stream ads

The good news, for now, is that Twitter is not unleashing this feature globally to all users. A small test segment of users who read their tweets via HootSuite will be the first to see these advertisements; an estimated 175 million users will see these types of tweets initially. HootSuite will be getting a cut of the revenue. Update: Upgrading to Hootsuite Pro allows users to uncheck the box that forces HootSuite to “Show Promoted Tweets. ” Users will then no longer see these types of ads. In the free version, you cannot uncheck this option.

Eventually Twitter will be expanding the tests of these ad-based Tweets to other readers (like Tweetdeck) and Twitter.com. While the company isn’t selling advertising into a user’s twitter stream yet, they’re considering approaching the idea later this year, obviously due to the multitude of users who primarily read tweets on third party clients and effectively avoiding the Promoted Tweets.

As Twitter has banned third-party clients (like HootSuite and TweetDeck) from selling ads into the streams of their users, and there is no mention of a way to opt-out of advertising (such as paying for an upgraded service), it looks like Twitter is finally embracing their loyal and addicted market – and is now going to make a run for some serious profits.

What do you think? Has Twitter sold out? Or are we getting what we pay for?

Sysomos Launches Facebook Page Central

Sysomos, a Marketwire company and leading provider of social media monitoring and analytics, announces the launch of Facebook Page Central, the first professional tool to help organizations manage and moderate their Facebook pages. Facebook has become a valuable marketing tool used by companies to engage with their customers; however, one of the biggest challenges facing many of those companies is knowing how to effectively and efficiently manage their Facebook pages. Facebook Page Central is the solution, making it easy to moderate comments, automate tasks and run reports on single or multiple Facebook pages.

[kml_flashembed movie="http://www.youtube.com/v/hjJA5CWyFfg" width="350" height="288" wmode="transparent" /]

Facebook Page Central Highlights

  • Auto-deletion of unwanted posts and spam
  • The ability to create reports about the number of posts and comments, the level of engagement, hottest topics, the most active fans and sentiment
  • Administrative notifications via e-mail when a comment is left on a Facebook page
  • Rapid notification of comments containing user-defined keywords
  • Workflow management tools to assign moderation responsibilities to team members


Flickr Borrows People You May Know From Facebook

Flickr recently announced a new feature to connect you with people that you may know, called “People You May Know.” Its blog says it is “a powerful new tool to help you find and connect with even more members of the Flickr community.” Within your contacts, you can explore other people that share your connections, as well as a brief summary of their profile.

Flickr People You May Know feature Sound familiar? Facebook has a strikingly similar tool running along the side of your Facebook home page. On Facebook, 2 or 3 potential friends are listed every few times you log in. This short-list, also called “People you May Know,” includes their picture, name, number of mutual friends you share, a sample list of these mutual friends, and the ability to add your new Facebook friend right from your home page.

As Flickr launched this new option, it also integrated the ability to pull in contacts from other social media sites you may be using, such as your email and — get ready — from Facebook. Whereas Facebook recommends friends using only shared connections on Facebook, Flickr recommends people another Flickr user based on a greater profile of both your social media lives.

Flickr’s “People You May Know” tool also provides more information to instantly discern a potential new connection. The quality of a user (number of photos) and a greater sense of your connection with them is available with this tool, as more “contacts in common” are given in comparison to the application on Facebook. (On Flickr, a short-list of five thumbnail are shown, as well as the total number.) Considering how little time the average person spends on a single web page (about 56 seconds, according to June 2010 survey by Nielsen) these details will likely help Flickr users make good decisions about who they friend.

Whereas the front-ends of both “People You May Know” formats are, in the end, not drastically different, the real difference may eventually be seen in how this new tool affects privacy for Flickr users. As this tool now provides some data for Flickr users to screen their connections, users are still not provided with as much as Facebook users to screen connections. Facebook users of the “People You May Know” tool are provided a complete list of “Mutual Friends” – a testament to Facebook’s awareness of looming privacy complaints regarding their platform. Flickr users are, in contrast, provided the total of shared connections, but cannot access a complete list if it exceeds five.

Considering all the similarities, it is interesting to see that Flickr didn’t copy the tool completely from Facebook — especially the features affecting users’ privacy, which has been one of the top concerns of social media users within the last few years.

Do you want to connect with people you know on Flickr? Or is this yet another social media feature Flickr should do without?

Study Shows Facebook Users Most Active On Wednesdays At 3:00PM ET

I did something that I swore I would never do. I joined Facebook last Friday. A friend of mine sent me an invite and I thought, why not join.  So far I have made contact with many friends, family and acquaintances, some of whom I haven’t seen for over 20 years. So today when I read about a study that indicated when Facebook users were most active, I stopped by to see what the report stated. Surprisingly, at least to me, was that Wednesdays at 3:00PM ET, sees the most Facebook traffic.

Here are some of the highlights of the report:

Social media management company Vitrue just released a study that identifies the days and hours users are most active on the Facebook channels maintained by companies and brands.

For the study, Vitrue analyzed Facebook post data from August 10, 2007 to October 10, 2010 from more than 1,500 brand streams — more than 1.64 million posts and 7.56 million comments in all. Shares and “likes” were not included in the study.

Here are some of the big takeaways:

  • The three biggest usage spikes tend to occur on weekdays at 11:00 a.m., 3:00 p.m. and 8:00 p.m. ET.
  • The biggest spike occurs at 3:00 p.m. ET on weekdays.
  • Weekday usage is pretty steady, however Wednesday at 3:00 pm ET is consistently the busiest period.
  • Fans are less active on Sunday compared to all other days of the week.

So now you have this interesting information that you too can share with your Facebook friends. I personally liked the idea about doing my Facebook surfing on Sunday when fewer people are around. LOL

Comments welcome.


Twitter Is Destroyed. Long Live Twitter!

Marques has created another screencast for us. This time, he is showing off an Adobe Air Twitter client called DestroyTwitter.

This client has an unbelievably light footprint. The installer is under 1 MB in size, and the memory usage can run as low as 25 MB. That’s nearly unheard of, especially for something that packs in so many features.

Add to iTunes | Add to YouTube | Add to Google | RSS Feed

One cool thing that I really like about DestroyTwitter is the filtering option. If you’re sick of seeing those checkins, why not filter out everything coming from Foursquare or Gowalla? If a friend is attending an event you really don’t want to hear about, filter out the hashtag or event name to remove them from the stream while still seeing everything else your friend has to say.

DestroyTwitter is a Twitter client, not an every-social-network-in-the-world client. Because of this, the UI is focused — not cluttered with unwanted services.

I like that! If I wanted to see every other social network, I’d get a client for that. There are many times, though, that I only want to see Twitter. There are many people, also, who always only want to see Twitter.

There are several nice features built into DestroyTwitter to give you an overall better user experience. Change the font size or icons. Choose between six different notification sounds — or turn them off completely. Read up to 200 tweets every thirty seconds. (If you can do that — color me impressed!)

Another excellent feature is the username auto-complete. You don’t have to memorize everyone’s Twitter handle — just the first few letters. How cool is that?

Thanks, Marques, for another excellent screencast.

What is the best desktop Twitter client out there?

Are You Destined For YouTube Fame?

This isn’t a joke. If you’re a geek who can handle yourself well on camera, and you don’t need a ton of hand-holding to get things done quickly, we should definitely talk.

I’ve helped boost the standing of a few YouTubers — driving more traffic and attention to their respective channels. If you’re a geek who has good stuff to share, become a part of the Lockergnome universe!

Add to iTunes | Add to YouTube | Add to Google | RSS Feed

Remember that you have to stand out, and do something differently. You have to be you — don’t try to emulate someone else. Look beyond your world. Do what you do best… without giving up yourself.

One of the reasons that I have worked so hard to build up my YouTube channel is to help all of you. If you are good at reviewing technology or discussing anything tech or social-media related… let’s talk. You could become a regular featured reviewer like Lamarr.

Additionally, we are looking for more blog writers on Lockergnome. You have to be a good writer with fresh content — remember your PUGS (punctuation, usage, grammar, and spelling)! You don’t have to be a “tech” writer for Lockergnome. Write about whatever it is you know and love.

99 Ways To Make Money Using Twitter

There should be an image here!Produced by entrepreneurial blog Geekpreneur, creators of the popular Geek’s Guide to Twitter, the book covers methods as varied as TwitPitching, app-building, trend-spotting and affiliate selling, and is filled with practical ideas for everyone.

Illustrated with case-studies and proven examples, 99 Ways to Make Money with Twitter reveals how individuals and businesses are using microblogging to build brands, land sales, and win new customers. Each chapter explains where to start and how to do it, and even provides a real-life commercial model to copy.

Since winning the SXSW blog award in 2007, Twitter’s growth has been phenomenal. From 500,000 users in early 2008, the site now hosts around 10 million microbloggers, and is used by enthusiasts, professionals and businesses alike.

The State Of Social Media Around The World 2010

There should be an image here!Visualize social media adoption on a global scale.

If you were to look at Social Media in the United States and many other parts of the world, you would believe that the world of Social Media was flat, dominated by social continents including Facebook, Twitter, blogs, YouTube, and Flickr. As we zoom in, we visualize other established and emerging social services that depict provinces and outlying settlements of our social atlas.

As Social Media is truly global and relationships are truly without borders, it’s incredibly important to understand the social behavior associated within each platform that host conversations relevant to your projects regardless of their geographic location.

Brian Solis has been actively writing about new marketing and communications since the mid 90s to document how the Web was redefining the communications industry — he coined PR 2.0 along the way before focusing his efforts on the greater impacts on the future of marketing and media. He was also among the original thought leaders working to organize and define the “Social Media” movement to establish a definitive media category.

His new book, Engage, provides a deep review of the evolution of new media and how to integrate new technologies and methodologies into everyday activity. It is written for champions and executives alike in business, marketing, branding, interactive, service, and communications with a mission to help all aspects of business to the table.

Get your free white paper, The State Of Social Media Around The World 2010, today!

Lockergnome has joined forces with TradePub.com to offer you a new, exciting, and entirely free professional resource. Visit us today to browse our selection of complimentary IT-related magazines, white papers, webinars, podcasts, and more across 34 industry sectors. No credit cards, coupons, or promo codes required. Try it today!

Bing And Facebook Announce New Social Search Features

There should be an image here!Today, in partnership with Facebook, Bing announced new social search features that provide a more personal search experience based on an individual’s Facebook network. In the offline world, we know people rely on friends for input and advice. Online, people are increasingly looking to their friends and social networks for advice and opinions, and search is a place many people go to find answers and complete tasks — making it a natural place for this information to come together.

These new social search features will be available when an individual is logged into Facebook while searching on Bing and will begin rolling out to users today, with full availability rolling out in the coming months. The new features include:

  • Liked Results. Now when customers search on Bing, they’ll see relevant links and results “Liked” by their Facebook friends, providing a unique and personal search experience for each user. Built on Facebook’s public “Like” platform, this feature shows searchers the pages or links that their friends found interesting for the search term. Bing takes advantage of a person’s social network to show personalized search results based on what their friends have liked or shared as a link on Facebook. These results appear in a box on the search results page and differ for each user depending on what their friends liked.
  • Facebook Profile Search. Conducting a search for an individual can be challenging, but Bing now surfaces information for people based on their relevancy to the searcher’s Facebook network and friends. When searching for an individual, Bing looks at a person’s Facebook network and surfaces results that make the most sense based on the relationships the searcher has with people on Facebook. For example, results for common names such as “Bob Smith” will be ranked higher if a person shares mutual friends or networks. This “social distance” is used to provide people with the most personally relevant answers for people searches.

Check out the below links for additional information, as well as screenshots and videos of the features in action.

Lezli Goheen @ Waggener Estrom

The (Very) Unofficial Guide To Facebook Privacy

There should be an image here!To fully understand the privacy of Facebook and how it’s likely to evolve, you need to understand one thing: Facebook executives want everyone to be public.

As the service evolves, executives tend to favor our open access to information, meaning information you think is private will slowly become public. But that doesn’t mean you can’t be private if you want to. Facebook gives its users the option to lock things down, but users need to be aware of their controls, how to use them, and how to prepare for future Facebook privacy changes.

Facebook has not and will not make information obvious, and that’s where this free guide comes in. With this free guide you will also receive daily updates on new, cool Web sites and programs in your email for free courtesy of MakeUseOf.

Get your free copy of The (VERY) Unofficial Guide To Facebook Privacy today!

Lockergnome has joined forces with TradePub.com to offer you a new, exciting, and entirely free professional resource. Visit us today to browse our selection of complimentary IT-related magazines, white papers, webinars, podcasts, and more across 34 industry sectors. No credit cards, coupons, or promo codes required. Try it today!

Can My Employer See My Private Facebook Posts?

There should be an image here!Q: On Facebook, if a person is not friends with any co-workers and has all settings set to friends only, would the employer be able to access that person’s account in any way, shape, or form? — G

A: In general terms, an employer wouldn’t have direct access to a person’s account under those circumstances (meaning they couldn’t view everything posted as if they were a friend), but the reality continues to be that anything you post on the Internet should never be considered truly private.

If you have any concerns about the wrong people seeing something you post, you should find another way besides Facebook to communicate the information to others.

Despite persistent Internet rumors that employers have a secret division at Facebook that they can pay to gain access to private profiles, nothing could be further from the truth.

If Facebook ever compromised the privacy of its users in such a covert way, there would be a mass exodus from the network as an untrustworthy system.

Having said that, Facebook’s privacy setting can get confusing and there are a number of areas of assumed privacy that many users overlook.

The most obvious is the ability to Like or Share most anything that appears in your news stream. As soon as someone you are friends with clicks the Share option on anything that you have posted, it becomes visible to their entire network and possibly more based on their privacy settings (including everyone if they have very lax privacy settings).

A single friend that has their wall post privacy set to Friends of Friends will extend any ‘Shared’ information that you may have originally posted two layers out.

Hypothetically, if your employer is friends with one of your friends or even a friend of a friend, it’s conceivable that they could come across something that you intended to be viewed only by your friends.

Privacy in the electronic age is virtually uncontrollable, which goes back to the advice of refraining from putting anything into electronic form (Facebook, Twitter, email, blogs, IM, text messages, etc.) that you wouldn’t want others to see.

This Facebook scenario is really no different than sending an email to someone assuming that it will stay private only to have them forward the information to others intentionally or by mistake.

Make sure that don’t use Facebook’s ‘Recommended’ settings for privacy so you fully understand what you are agreeing to share.

When you get to the Privacy Settings screen, be sure to click on the ‘Customize settings’ link so you can go item-by-item for ‘Things I share’ and more importantly ‘Things others share.’ Don’t forget to decide whether friends can check you in to the new ‘Places’ location-based feature of Facebook.

One thing that’s important to understand is that if you inadvertently had a privacy setting set too lax (like Everybody or Friends of Friends) and you change it to Friends Only, all of your old posts are still under the previous setting.

The only way to reset the privacy for old posts is to delete them and repost under the new privacy setting. Existing photo albums can be changed all at once by clicking on the ‘Edit album privacy’ link while you are in the ‘Customize settings’ section or via the ‘Album Privacy’ link when you go to your existing albums.

Another area that is often overlooked in Facebook’s privacy settings is the “Info accessible through your friends” setting under Privacy Settings/Applications and Web sites.

Third party applications and Web sites that your friends use can gain access to your information based on what is checked in this area as well, which could end up allowing something in your profile or status updates to end up on non-Facebook Web sites or networks.

Ken Colburn
Data Doctors Computer Services
Data Doctors Data Recovery Labs
Data Doctors Franchise Systems, Inc.
Weekly video tech contributor to CNN.com
Host of the award-winning “Computer Corner” radio show

The Twitter Book

There should be an image here!The Twitter Book will teach you everything you need to know to quickly become a Twitter power user. It includes information on the latest third party applications, strategies and tactics for using Twitter’s 140-character messages as a serious–and effective–way to boost your business, as well as how to turn Twitter into your personal newspaper, tracking breaking news and learning what matters to you and your friends.

Co-written by Tim O’Reilly and Sarah Milstein, widely followed and highly respected twitterers, the practical information in The Twitter Book is presented in a innovative, visually rich format that’s packed with clear explanations and examples of best practices that show Twitter in action, as demonstrated by the work of over 60 tweeters.

This book will help you:

  • Use Twitter to connect with colleagues, customers, family, and friends
  • Stand out on Twitter
  • Avoid common Twitter gaffes and pitfalls
  • Build a critical professional communications channel with Twitter–and use the best third-party tools that help you manage it.

If you want to know how to use Twitter like a pro, The Twitter Book will quickly get you up to speed.

The Twitter Book

  • Author(s): @timoreilly, @SarahM
  • Paperback: 240 pages
  • Publisher: Publisher: O’Reilly Media; 1 edition (May 13, 2009)
  • Language: English